I had an amazing opportunity to work on some creative exploration for SuzyQ’s branding with Katrin Emery. We wanted our doughnut characters to be fun and bright, with handmade textures to showcase the fact that these doughnuts are handmade. I worked on some custom hand lettering to relate to the customers and feel friendly, familiar and empowering! Although this concept wasn’t chosen in the end, it was beyond fun to work on!